Wildlife, beaches, ruins, Mt Kilimanjaro, friendly people, fascinating cultures – Tanzania has all these and more wrapped up in one adventurous, welcoming package.

Captivating Cultures
Wherever you go, opportunities abound for getting to know Tanzania’s people and cultures. Meet red-cloaked Maasai warriors. Spend time with the semi-nomadic Barabaig near  Mt Hanang. Experience the hospitality of a local meal or the rhythms of traditional dance. Watch Makonde carvers bring wood to life. Chat and barter at local markets in the Usambara Mountains. More than anything else, it is Tanzanians themselves – with their characteristic warmth and politeness, and the dignity and beauty of their cultures – who make a visit so memorable. Chances are that you'll want to come back for more, to which most Tanzanians will say ‘karibu tena’ (welcome again).
Idyllic Beaches
It’s not just the wildlife that enchants. Tanzania’s Indian Ocean coastline is also magical, with tranquil islands and sleepy coastal villages steeped in centuries of Swahili culture. Travel back in time to the days when the East African coast was the seat of sultans and a linchpin in a far-flung trading network extending to Persia, India and beyond. Relax on powdery beaches. Take in pastel-hued sunrises, immerse yourself in languid coastal rhythms, and sit beneath billowing sails on a wooden dhow.
Mt Kilimanjaro
Inland, Mt Kilimanjaro beckons, its graceful, forested flanks rising up to a stately snow-capped FORUM. It is  Africa's highest peak and one of the world's highest freestanding mountains. Climbers by the thousands venture here to challenge themselves on its muddy slopes, rocky trails and slippery scree. The rewards: the thrill of standing at the top of  Africa; magnificent views of Kilimanjaro's ice fields; and witnessing the sunrise illuminating the plains far below.

Why I Love Tanzania
By Mary Fitzpatrick, Author
I love Tanzania because of the light, colours and life in almost every scene. Especially at dawn: the rising sun floods the cool grasslands with gold, school children walk along the roadsides and vendors set out their wares. And when nature surrounds you, there is exuberance everywhere: the largest of animals mingle with the most minute; birds of every size and colour soar and sing; trees and plants burst with flowers; landscapes are colourful and diverse. Mostly, though, it’s because of the equanimity, charm, dignity and welcome offered by so many Tanzanians.
Wonderful Wildlife
More than almost any other destination, Tanzania is the land of safaris. Wildebeest stampede across the plains. Hippos jostle for space in muddy waterways. Elephants wander along seasonal migration routes and chimpanzees swing through the treetops. Throughout the country, there are unparalleled opportunities to experience this natural wealth. Take a boat safari down the Rufiji River past snoozing crocodiles in Selous Game Reserve. Watch giraffes silhouetted against ancient baobab trees in Ruaha National Park. Sit motionless as waterbirds peck in the shallows around Rubondo Island. Hold your breath while a lion pads in front of your vehicle in  Ngorongoro Crater.